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To present it to the whole world, HONOR worked with Nima Benati, a talented Italian photographer who has been working on high fashion photographic sets for years.

Featuring an iconic symmetrical design, visual experience enhanced display, groundbreaking photography and videography capabilities, superior performance and comprehensive privacy features, the all-new HONOR Magic4 Series takes HONOR’s flagship Magic line-up to a whole new level. It’s a perfect phone for professional creators and style design enthusiasts who want to be inspired by technology to create images and videos with professional nuances.

And these are the characteristics that led Nima Benati to become the official photographer of the HONOR Magic4 global campaign. The common thread of the activity was "The Power of Magic", a philosophy that encourages consumers to dare to create images and content capable of leaving magical memories and lasting emotions. Nima was inspired by the unique shape of the camera, called "The Eye of Muse", which makes the HONOR Magic4 Series instantly iconic and recognizable. And it is precisely from this detail that the photographer decided on the entire setting of the campaign: the phone became more alive thanks to some models that concretely embodied the appearance of the device, starting from its shape to its distinctive colors, Cyan and Gold.

The photographs of the campaign perfectly reflect the concept of The Power of Magic: the phone seems to float in the air thanks to special effects and tricks of the trade, the models have ethereal and old-fashioned features, and the colors give contrasting emotions and sensations, obtained thanks to the wise use of the light-dark effect.

HONOR Magic4 Pro is available in Black and White, as well as in Cyan and Gold, the same colors which Nima Benati decided on the setting of the brand’s campaign, showing in a few shots the essentiality of a technologically advanced smartphone with a noteworthy design.

A collaboration born thanks to a common goal: the brand and the photographer have joined forces to create something strikingly beautiful, able to enhance the incredible device. Technology is now part of our lives and it is always easier to create professional content with our devices: when art, design and technology come together, the result is simply sensational and HONOR Magic4 Series is a concrete and tangible example.

To discover the new HONOR Magic4 Series: https://www.hihonor.com/global/phones/honor-magic4-pro/

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